Today’s remote workers are travelling to live but no longer travelling to work.
Why Business Travel is Dying
Covid-19 has shaped the way we work and live. As virtual conferencing technology has blossomed out of necessity, new verbs like “ Zoom” are part of the vernacular. The office has moved to anywhere from a bedroom, golf course, co-working centre or even a car. It no longer makes sense to commute to work or fly abroad for a meeting unless there is a very good reason. Gone are the team building excursions of old. Today, we form friendships and bonds online as we get to see the intricacies of our colleagues’ homes and family life. Experiences outside of work, free time and flexibility are the new perks, in favour of those rather “old school” jollies like the annual sales conference with its free bar: The traditional business trip is now a throwback to another time.
Today’s empowered workers can travel for fun, relocating and working from wherever they want yet keeping their high flying jobs. They don’t even have to go to work but rather work is where they are. This is a huge shift from before, where employees were sent on business trips because a company demanded it or tied to presenteeism in an office for more than 8 hours a day.
The Digital Nomad Just Grew Up
The idea of becoming a digital nomad became a trend a few years ago, when the laptop lifestyle was seen as progressive and a little “edgy”. Not anymore. Thanks to Covid, working-from-anywhere has gone mainstream. You can still climb the ranks of the corporate world from home. You can even wear your “power suit” at home for virtual meetings if you really must. (Granted, you might have your PJs on the bottom half.) Living the dream is possible, and working in a conventional, sensible job doesn’t have to mean commuting to a stuffy, polluted city. It’s becoming the norm to be location agnostic and indeed, almost a third of UK workers surveyed by Slack said they were less likely to apply for a role if it was in a fixed office.
Sunny side up: Relocations to warm climates for remote workers
The good news is that with advances in technology and changing attitudes, it’s perfectly possible to work remotely, even from the poolside, dialling into meetings while sipping on a Sangria. The medium-term rental in the sun addresses this market need, hitting the sweet spot for those workers with wanderlust. Staying in a new place for several months means they get to experience the best of living there without having to give up work or take a gap year.
Marbella: An ideal venue for remote workers
Marbella offers a perfect backdrop for inspired employees who want to make the most of their new liberty. In this charmed part of the South of Spain there are many businesses and entrepreneurs and a buzzing centre for commerce. Here the home office is a loose term that extends to the golf course, the beach lounger or even the poolside. The obvious selling points for any international citizen coming to relocate here are waking up to an idyllic location, 300 days of sunshine per year, the possibility to learn a new language, fantastic international schools and over 200 golf courses. There are also many stunning beaches and anyone who stays here for an extended time will return home with a cracking suntan! The advantages to the employer are also huge. It’s well known that remote working leads to a surge in productivity.
At Swish we are embracing the new trend in location agnostic working with our luxury relocations, and this sentiment is echoed by our rental owners. Fast WIFI is non-negotiable, as are comfortable and ergonomic spaces from which to operate the day to day. In modern rental properties it is the norm to cater to the remote worker, not the exception. Even in luxury holiday properties in Marbella, you’ll find spaces to relax and take care of business.
Out of adversity comes change and progress, well, it couldn’t be clearer that Covid- 19 has revolutionised working practices for many. It’s also created more possibilities. Today we are seeing more and more people who travel to live instead of travelling to work. Business travel of all types is over! Working from home is mainstream now and the office as we know it is defunct. Water cooler moments are no more.
With such freedom comes a surge in demand for medium term luxury rentals. Relocating to work from home somewhere more exotic is not just a pipe dream but is now highly possible. Such luxury rentals in Marbella are ideal for families or individuals who won’t give up their rung on the career ladder but want to experience all that life can offer them, preferably under a large sun umbrella.
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